
The first price is for the least amount of time demands.
• There is an existing CI to guide the design.
• All required content is digitally supplied.
• Photos are supplied
• The logo is a scalable vector
• You know what you want
• There might even be existing artwork
• It’s part of a collection of elements
The second price is for the most time demanding project.
• There is no CI, so Impasto has to create a design out of thin air.
• Nothing is supplied, or we have to type it up from a fax.
• We need to source photos and get them approved first.
• The logo needs re-drawing because it’s too small
• You’re not clear on your needs and leave it up to us
• This the first of a few elements so there is nothing to guide its
appearance.
